Shopify E-commerce Store for Water Heater Brand (Puerto Rico)
Our role: Shopify Developer | E-commerce & UX Specialist
The Challenge
Marey is a 70-year-old water heater brand dominating Puerto Rico. Their store was slow and the catalog made customers work too hard to find the right product, which showed up directly in lost checkouts.
What We Built
Full UX and performance overhaul of the store: a 4-category product architecture, an interactive product recommender, rebuilt mobile navigation, advanced caching, image compression and lazy loading. WhatsApp support woven into the buying journey.
Visit Live Site →Page load time after the overhaul
Product categories restructured for findability
Legacy brand modernized without losing trust